The Best in Haircare

SHUGA™ IS THE INTELLIGENT CHOICE. Pure, natural, sulfate-free ingredients are delivered into the hair using nanotechnology, which improves hair appearance and is up to seven times more effective in the delivery of functional ingredients into individual hair fibers.

At Your Service

Stylists and aestheticians are available in our stores and by phone to answer questions and help you pick out the best products for you.

IN-STORE SPECIALS

BOGO 50% OFF Selected Brands

*Any size. Selected brands only. While supplies last. Discount applies to item of lesser or equal value. Cannot be combined with any other offers. Discounts good through Nov. 25, 2020.

CAPITOLA STORE NEWS

Come on In! We’re open!

Monday - Friday
Saturday
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Sunday
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We’re Back!

Indoor Salon Appointments

Cuts, color, highlights —and more! Call to make an appointment or to check for walk-in availability.

(831) 479-1026

Outdoor haircuts

Beauty Your Way

Your safety and satisfaction are important to us! For local shoppers, we’re offering the following options for ordering and pick-up at the store.

When coming to the store, please wear a mask and observe physical distancing guidelines. Thank you!

GET DIRECTIONS

Monday - Friday
Saturday
-
Sunday
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Shop in our store!

We’re following COVID-19 safety guidelines in our store to ensure your well-being. If you prefer, we'll gladly answer questions and fill your order while you wait outside. 

Call in your order and pick-up at the store:
(831) 479-1026

Place your order online and pick-up at the store:

Pre-pay and choose the shipping option, Pick-up @ Capitola when checking out online. Leave a note in your order of when you would like to pick up during our store hours.


Our Santa Cruz Location is Permanently Closed

SHOP ONLINE

20% OFF Everything

*Online only. While Supplies last. Free shipping is based on total after discount. Sale ends Nov. 30, 2020. Thank you for playing it safe for everyone by shopping online!

ASK AUDREY

How to Condition Fine Hair

Dear Audrey, I have really fine hair that is color treated. Conditioners make my hair go limp and flat but if I don’t use them...

How to Condition Fine Hair

Dear Audrey, I have really fine hair that is color treated. Conditioners make my hair go limp and flat but if…

Read More
False Eyelashes

How to Apply False Eyelashes

Dear Audrey, I love the look of false eyelashes, but I’m afraid to try using them at home—they look so difficult…

Read More

How to Buy Styling Tools

Styling tools, like curling irons, blow dryers, or flat irons, have a large disparity in price, depending on where you are…

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What to do if you can’t go to the salon!

Here are some beauty DIY Dos & Don’ts to consider until our salons open again. Hair Color   Already TCB yourself?…

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Looking in the mirror

Do You Know Your Skin Type?

Dear Audrey, I have dry skin, but in some places it gets oily. How can I tell what my skin type…

Read More

Covering Gray

I have sporadic gray hairs – like 10 or 20. How do I cover them? I don’t want to get the…

Read More

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